Strategic Social Media Marketing Campaign for LulAI

LulAI is seeking a team of marketing student-consultants to develop a comprehensive promotional plan aimed at enhancing its social media presence and promoting its AI-powered retail solutions. The primary goal is to craft a strategic marketing campaign that drives engagement, brand awareness, and leads for LulAI's innovative product. The project will involve researching target markets, identifying key social media platforms, and creating compelling marketing materials. The team will also need to analyze current social media trends and competitor strategies to ensure the campaign's effectiveness. By the end of the project, LulAI aims to reach new markets, promote its AI chatbot, and establish a stronger online presence.