Create B2C brand ID, logo, graphics
![The Future Care (UK) Ltd](https://riipen-platform2-ca-central-1-production.s3.ca-central-1.amazonaws.com/uploads/company/8031/avatar/medium-e0251371-a7bd-47d4-b0b1-5a63adde21cb.png)
![Andrew Cowen](https://riipen-platform2-ca-central-1-production.s3.ca-central-1.amazonaws.com/uploads/employer/50879/avatar/medium-9ae91e73-162c-4fdc-8c9d-70da6b917702.jpeg)
Project scope
Categories
Communications Marketing strategy Media Visual artsSkills
product design vital signs qualitative research business-to-consumer research artificial intelligenceWe are developing a wearable, non-invasive, medical grade precision instrument for infants (0-24months), remotely monitoring vital signs and includes an integrated stethoscope. Data, using AI will provide predictive & preventative analytics.
Our approach: ONE product/TWO markets consumer Puffin™ and medical PuffinPLUS™. We believe brand ID is critical to the company success. The value of the brand will depend on building the trust in the brand, hence the company's medical focus in seeking gold standard accuracy of its vital sign’s sensors.
We have considerable amount of visual and research material from which to draw on. This includes end user personas plus early qualitative research conducted by Maddison Product Design Agency, UK and another research, including guid mock-up screen grabs for the B2C user MyPuffin™APP.
We will give support to students based on a 1+hr meet and greet, then 30min weekly meetings or as and when scheduled. I have an arts/creative and award winning professional background and as well as a qualified lecturer with a degree from the Institute of Education, London, UK and familiar with supporting students, building confidence and motivation. We also work with a number of UK product design agencies across the UK.
About the company
Future Care(FC) is an SME based in London, UK. Our R&D is focused on a bespoke, wearable, non-invasive, medical precision instrument for infants (0-24months), remotely monitoring vital signs and integrated stethoscope, linked to a predictive & preventative analytics platform, Reports and Alarms sent to end user consumer (B2C) and medical (B2M) APPS.
FC works closely with ARROW is a $30B international electronics company and their partners.